BECOMING FINANCIALLY STABLE
What did we Learn...
Education and Training is
"the" income for the MA; Stressed the importance of having reserves
and examples of why; Race for Relevance book was recommended; Tech tools i.e.
Drop Box and QR Codes can be useful. As
an organization you may need to adjust your strategies periodically due to the
economy or just because times are changing. Look at the bigger picture. Sustain
business model and stay out in front. Sense what is coming and do not operate
in emergency mode.
Try new ways, change/adapt as needed and track your data to be sure it is
working. Look at non-traditional sponsors. Look at each program/committee to
see if it is a net loss...if so take a hard look if you should keep it.
Florida WEA (2012) | Presentation
Focused on how over the past 20 years they have experienced periods of
stability and instability. They are coming out of a instability time and shared
the importance of a updated Strategic Plan,50% reserves, Committee Leadership
and Leadership Development.
Mississippi WEA (2012) | Presentation
Focused on their 5 steps to achieving growth and financial stability.
Ohio WEA (2012) | Presentation
Focused on a different way of doing business...business strategies in order to
remain solid in a changing economy.
South Carolina WEA (2012) | Presentation
Focused on using Social Media as a Marketing Strategy
WEA of Ontario (2012) | Presentation
Focused on sponsorships and what that should look like to maximize revenue
while providing a method that is seen as beneficial and valuable by the
sponsor. 2012 WEA of Utah
Reached out to the attendees on help with revenue and reserves matters. Their
main revenue is from their annual conference; looking to hold a joint conference
with Nevada; reached out to MAs to see how others view and handle
Western Canada WEA (2012) | Presentation
Shared how they streamlined training; portable training to large areas;
redefine relationships with other Canadian organizations.