WEFTEC 2015 Leadership Day

Over 80 attended Leadership.  Presentations are posted below.

What's in Your Financial Policies (12:30 - 1:15 pm)  

Patricia Cerro Reehil, NYWEA Executive Director
Mike Garland, NYWEA President
Tony DellaValle, NYWEA Assistant Treasurer

No single policy area in association management is more important to an association's long-term success than the development of a sound financial policy and its acceptance by the organization's leadership and staff.  Learn what you need in your policies so that your internal control is spent wisely.

LIFT: A Toolbox for Member Associations
(1:15 - 1:30 pm)

Fidan Karimova, WERF Water Technology Collaboration Manager

The Leaders innovation Forum for Technology (LIFT) is a multi-pronged initiative undertaken by WEF and WERF to help bring in new water technology to the field quickly and efficiently.  LIFT brings together the best scientific minds and industry specialists to accelerate adoption of innovative technologies.  WERF is working on creating a LIFT toolbox for Member Associations so that they can get more involved with the LIFT initiative.


 WEFMAX 2016  (1:30 - 2:00 pm)

Jamie Eichenberger
, WEF HOD Speaker
Todd Boling, 2015 HOD WEFMAX Committee Chair   

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WEF is moving into another exciting WEFMAX year in 2016.  Hosts from the Florida WEA, Pennsylvania WEA, Illinois WEA, and the Rocky Mountain WEA are busy planning for their event.  Each host will give a promotional brief to showcase WEFMAX in their local area and to include how they are working to incorporate further networking and sharing with the MA Leader attendees! 

Value of Water (2:00 - 2:15 pm)   

Linda Kelly, WEF Senior Director Association Engagement
Radhika Fox, CEO of U.S. Water Alliance 

An update on the release of the Value of Water Coalition's new toolkit and education campaign materials: "What's the Value of Water?" was provided.

WEF Awards Program (2:15 - 2:30 pm)

Matt Bond, WEF Task Force Member and former WEF President

Matt provided an update on the Board Task Force's recommendations for enhancing and standardizing MA Presented awards.

Stormwater Institute (2:30 - 3:00 pm)

Matt Ries, WEF Chief Technical Officer


WEF's Stormwater Initiative has grown rapidly in recent years, culminating in the launch of the WEF Stormwater Institute at WEFTEC 2015.  An update will be provided on WEF Stormwater resources, the Institute, and opportunities for MA engagement.  Time will be scheduled for leaders to share their stormwater success and challenges from the MA perspective.

Membership - What Do MA Leaders Value? (3:00 - 4:00 pm)

Wade Riess, WEF Director Membership & Customer Relations
Alec Mackie, CWEA Director of Communications and Marketing


Join in an interactive session designed to discuss how WEF and MAs together can look at joint marketing membership efforts.  discuss ways to build on membership incenttives and marketing pieces.